Darryl Mattocks, Founder of Draftr

About

Built by a founder who's lived the problem.

I'm Darryl Mattocks. I've spent the last thirty years building service businesses — most recently Enistic, an energy and carbon management consultancy that works with companies across the UK. The kind of business Draftr is built for.

Service businesses don't usually fail because the work is bad. They struggle because the work — good work, already delivered — gets stuck somewhere between delivery, finance, and the client. An invoice that didn't go out. A query that didn't get answered. A scope that crept and never got billed. Cash that should have been in the bank weeks ago, sitting in someone's inbox instead.

I built Draftr because I kept watching it happen — in my own business, in the businesses of founders I know, in agencies and consultancies up and down the country. The work was good. The leakage was avoidable. Now there's a system that closes the gaps.

Darryl Mattocks

Founder, Draftr

What Draftr is

A Revenue Execution System for service businesses.

Draftr coordinates the work that keeps slipping between your delivery team, your account managers, and your finance lead. It watches for revenue at risk — invoices that haven't been chased, work that's been delivered but not yet billed, conversations that have stalled — and makes sure each one gets to the right person with a draft action ready to go. Not autonomous. Not invisible. A coordinator that closes the gaps you'd otherwise have to chase yourself.

What we believe

Three things we hold to.

Service businesses get paid for the work they've already done.

Most “AI for ops” products promise to save your team time. We promise something more specific: that the cash you've earned arrives in your account. Time savings are a side effect. Cash collected is the point.

Coordination is a real problem. Tooling alone won't fix it.

Adding another dashboard to a fragmented team makes things worse, not better. Draftr works because it sits across the systems you already have — finance, CRM, email — and provides the one thing those systems don't: clear ownership of what happens next.

Drafts, never decisions.

Draftr drafts emails, suggests next actions, surfaces overdue items. It doesn't send anything customer-facing without a person on your side approving it. We've made this an architectural choice, not a setting. The platform genuinely doesn't have a path to act unilaterally on your client relationships.

Where we are now

An early-stage company, working with a small group of founding customers.

Draftr is an early-stage company. We're working with a small group of service businesses — agencies, consultancies, accountancy firms — who are helping us shape the product against real revenue cycles. If you'd like to be one of them, the Free Revenue Audit is the fastest way to see what we'd find in your data. If you're not ready to subscribe yet, we won't chase you.

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